•  
  •  
 

1st Student's Major

Communication Studies

1st Student's College

Arts and Humanities

Students' Professional Biography

April Larson is a sophomore at Minnesota State University, Mankato majoring in Speech Communication and Political Science. The research was conducted for a speech for the Minnesota State University, Mankato‟s Forensics Team. April Larson has been an active member of the Forensics Team for the past two years.

Mentor's Name

Rachel Droogsma

Mentor's Department

Communication Studies

Mentor's College

Arts and Humanities

Abstract

In the summer of 2007, UNICEF Germany released four ads containing the use of Blackface. However, neither the German population, nor UNICEF Germany found the use of Blackface insulting or racist when in fact Americans, who have the history of Blackface Theater, were appalled at the display of white German children with mud on their faces, portraying Africans. Through the use of Joe R. Feagin's theory of systemic racism, this paper rhetorically analyzed whether the UNICEF ads should be considered racist outside the American experience of Blackfacing and Blackface Theater. The analysis revealed the UNICEF ads are racist under the systemic racism theory.

Creative Commons License

Creative Commons Attribution-Noncommercial 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial 4.0 License

Share

COinS
 

To view the content in your browser, please download Adobe Reader or, alternately,
you may Download the file to your hard drive.

NOTE: The latest versions of Adobe Reader do not support viewing PDF files within Firefox on Mac OS and if you are using a modern (Intel) Mac, there is no official plugin for viewing PDF files within the browser window.