•  
  •  
 

Abstract

This study reports two replications of research employing the Functional Theory of Political Campaign Discourse, analyzing political leaders‘ debates from one European and one Asian country. French political debates from 1988 and 1995 and South Korean debates from 1997 and 2002 were content analyzed using the Functional Theory of Political Campaign Discourse. Acclaims were the most common function, followed by attacks and then defenses, in both French and South Korean debates. Policy was discussed more often than character in French and South Korean debates. In France, but not in South Korea, incumbent party candidates acclaimed significantly more and attacked less than challengers. Similarly, in France, but not South Korea, incumbents used past deeds significantly more often to acclaim–and less to attack–than challengers. Finally, general goals and ideals were used more as the basis for acclaims than attacks in French and South Korean debates. Implications of these results are discussed.

Creative Commons License

Creative Commons Attribution-Noncommercial 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial 4.0 License

Share

COinS
 

To view the content in your browser, please download Adobe Reader or, alternately,
you may Download the file to your hard drive.

NOTE: The latest versions of Adobe Reader do not support viewing PDF files within Firefox on Mac OS and if you are using a modern (Intel) Mac, there is no official plugin for viewing PDF files within the browser window.