Looking Back to Look Forward: Developing an Innovative Typeface

Presenter Information

Ian Roberts, Minnesota State University, Mankato

Location

CSU Ballroom

Start Date

9-4-2012 1:00 PM

End Date

9-4-2012 2:30 PM

Student's Major

Art

Student's College

Business

Mentor's Name

Matthew Willemsen

Mentor's Department

Art

Mentor's College

Arts and Humanities

Description

From research of historic typefaces and over 1000 primary documents at the Klingspor Museum, including sketches, notes, books, and posters found at the archive, I developed a typeface that doesn't start from the ground up as New Typography did but instead uses elements connected with craft while not completely denying the machine or modernity. This project has impacted my views of design by furthering my understanding of typography, design movements, and the interchange between the two. I feel as though my knowledge will be a benefit to myself, the MNSU campus and to the professional graphic designers I have made connections with. The innovative typeface developed from this experience and research is a testament to the craft of typography and machine aesthetics of design.